Anheuser-Busch Continues Laying Off Hundreds Of Employees: Low Sales
One AmericaJul 30, 2023
The Facts
Beermaker Anheuser-Busch, reacting to a second straight month when it wasn’t the top-selling US beer, Thursday announced it will be laying off hundreds of positions — less than 2% of its US workforce.
Sales of Anheuser Busch-made Bud Light dropped for a least six weeks after the start of a boycott by conservative Americans who took issue with the beer being endorsed by Dylan Mulvaney, a transgender influencer, in April.
The Spin
Right narrative
Unfortunately, hundreds of innocent workers who had nothing to do with Anheuser-Busch’s attempt to bolster its wokeness are now unemployed, but the company is paying the price for a foolish decision that upset its biggest customers. This is a woke corporate nightmare that seemingly won't end until Anheuser-Busch is gone.
Left narrative
One way Anheuser-Busch could have stopped the bleeding in the face of the right wing’s bigoted boycott would have been to show more support for the LGBTQ+ community. But aside from some feckless words, the company has done nothing to reach out to Mulvaney, who has faced similar backlash since the promotional spot. Anheuser-Busch has managed to offend both ends of the political spectrum, and its revenue is paying the price.
