Why Saudi Arabia Is Set to Host the 2034 FIFA World Cup
TimeOCT 2023
Path Cleared for Saudi Arabia to Host 2034 World Cup
Image copyright: Joern Pollex/Getty Images Sport [via Getty Images]
The Spin
Narrative A
Saudi Arabia’s record on human rights is appalling and the country shouldn't be allowed to “sportswash” this reputation by being allowed to host major sporting events. FIFA must get human rights commitments from the kingdom before it officially grants it the honor of hosting the World Cup.
Narrative B
This is the next step in Saudi Arabia’s transformation into a welcoming home for all sports. The kingdom’s dream is to be a leading nation in world sport, and those who accuse it of “sportwashing” are missing the point. The kingdom is seeking to grow its GDP, and sports are a key driver in that pursuit.