Prada Acquires Versace for €1.25B

Image copyright: Unsplash

The Spin

Narrative A

The acquisition is a strategic opportunity to strengthen Italian luxury leadership, leverage Versace's iconic status and growth potential through Prada's industrial platform and corporate structure, and maintain the brand's distinctive heritage and creative vision.

Narrative B

The sale of Versace at a significant discount reflects challenging market conditions and allows Capri Holdings to strengthen its balance sheet, reduce debt, and focus on growing its core Michael Kors and Jimmy Choo brands in an increasingly competitive luxury market.


Articles on this story

Sign Up for Our Free Newsletters
Sign Up for Our Free Newsletters

Sign Up!
Sign Up Now!