Tucker Carlson isn't the truth-to-power media rebel he claims the be. In reality, he's the man who made Fox News lose a defamation case over Dominion Voting Systems. Now, he's launching a media company to prop up conspiracy theorists like Alex Jones. Carlson has and continues to profit off of tragedy and lies. It remains to be seen how successful his company will be with such volatile content.
The establishment media, whether on the left or the right, doesn't understand that Tucker understands his audience better than they do. He understands the growing demand for uncensored political content from younger people, as well as the need to cover both the traditional short-form news show audience alongside the younger long-form audience. In doing so, Tucker is shining a light on voices no one else will. This streaming venture shows all the signs of being a massive success.