Americans are exhausted by political news. TV ratings and a new AP-NORC poll show they’re tuning out
Associated PressJAN 1
The media's obsessive focus on election coverage has backfired, driving viewers away and damaging their ratings. To regain audience trust and engagement, networks must shift toward more substantive issue-based coverage rather than personality-driven political drama.
The viewership changes reflect natural post-election patterns and temporary political exhaustion rather than a fundamental problem with news coverage. Historical patterns show audiences typically return when new administrations take office, especially among opposition viewers.