Reddit Planning IPO Launch In March, Report Says
ForbesJAN 2024
Reddit Files Initial Public Offering
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The Spin
Narrative A
Not only is Reddit’s long-awaited IPO a huge boon for company executives and institutional investors, but it is also a win for ordinary Reddit users who will have the unique ability to buy shares in the initial offering. Reddit is a platform made up of communities, and the company is showing how much it values its community at large. Powered by its millions of users and high-profile investors, there's little doubt that Reddit's public debut will be a success.
Narrative B
While Reddit may be doing a nice thing for its loyal users by offering them the opportunity to buy shares in its IPO, the goodwill offer makes the company’s entire deal riskier. IPO investors typically have extensive experience and knowledge, and allowing novices to get in the game could make things worse for them as well as the company. A social media company that records net losses is already volatile, and allowing users to invest in the IPO makes Reddit an even riskier bet.