NBA makes China comeback in Macau
Reuters1 day
This is a groundbreaking technological partnership that will revolutionize fan engagement. Alibaba Cloud's AI innovations will transform how Chinese fans experience basketball through real-time highlights, personalized avatars and immersive 360-degree replays that showcase the future of sports entertainment.
The NBA's return to China exposes the league's willingness to sacrifice principles for profit. The 2019 boycott following Morey's Hong Kong tweet cost $400 million and demonstrated how Beijing uses economic pressure to silence foreign criticism of its policies and territorial claims.
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